Do Competitor and Customer Analysis to Create a Solid Marketing Strategy

Rita uncovers how blending competitor and customer insights can craft an unbeatable marketing strategy that truly stands out. Get the exact questions to ask customers and criteria for evaluating competitors.

Relationship Marketing

Rita shares how strong personal connections can be your most valuable marketing strategy to grow your business.

What Does Growth Without Striving Look Like?

Rita talks about the journey she's been on to answer that question as her company has grown.

How to Grow a Multiple 7 Figure Agency with More Ease

Rita shares how she has built a digital marketing agency by keeping things simple.

Making “Enough” in our Business

Rita talks about the choices she's made in her business and how her perspective changed in each of the different stages.

Metric-Driven Marketing

Rita shares some really practical advice on how to get started making more strategic, numbers-based decisions in your business.

Marketing is Both Art and Science

Rita talks about numbers as they relate to marketing decisions whether it's paid traffic or not.

How to Live Your Life Without Caring What Others Think

Rita talks about how to cope with imposter syndrome and actually use it to your advantage.

Making Data-Driven Decisions

Rita shares how to use metrics to create more relationship-based advertising and why cost per acquisition is the secret to getting an ROI.

Measuring Your Marketing

Rita joins Andréa Jones and explains how to start tracking marketing metrics and really breaks down how to look at your data with more confidence.

Behind-the-Scenes

In this podcast episode, Rita takes us behind-the-scenes of her agency, including how she ensures they stand out by delivering a white glove service and much more.

How Your Pricing Choices Can Make You Happier

Rita explains how value-based pricing allowed her to scale her agency without having to step away from doing what she loved.

Confidence in Ads and Analytics

Rita talks about how to feel more confident about your numbers and analytics so that you can transform your marketing campaigns and make more money.

Understanding how to get more from your Sales Funnels

Rita talks about all things funnels and how you can diagnose and fix an under-performing sales funnel in your business.

What’s Working In Traffic & Analytics

Rita and Tara talk about how to approach Google Analytics, how to choose what metrics to track, and how to map out the customer journey in every client engagement.

How Putting People First has Grown her Agency Rapidly

Rita shares a range of factors that lead to her almost unbelievable growth and how building relationships with her clients has influenced that development.

How to Forecast Sales Using Analytics and Marketing Measurement

In this episode, Rita talks about her journey in business and shares the secret language of marketing metrics.